Explore Different Types of Shell Scheme Formats & Their Graphic Needs

Exhibiting at trade shows and events is an excellent way to showcase your brand, products, or services. But a simple booth isn't enough to stand out in a crowded expo hall. Understanding the different types of shell scheme formats and their specific graphic needs can make a significant difference in attracting and engaging your target audience.

To make sure your show stand makes an impression, we'll examine different shell scheme formats, their graphic requirements, and practical tips in this article.

Types of Shell Scheme Formats

1. Standard Shell Schemes

Ordinary shell schemes are among the most widely used kind of display stand. On average, they are made up of white filling boards set into modular aluminum frames. Graphics can be added to these panels to improve the visibility of your brand.

• Wall Graphics: Large-format prints that cover the back and side walls, adding visual impact to the booth.
  
  
• Fascia Graphics: Branding displayed prominently above the stand, often featuring your company name and logo.
  
  
• Banner Stands: Portable displays placed strategically within or around the booth to emphasise key messages.

2. Shell Clad

Shell Clad is an innovative solution that allows for seamless, edge-to-edge graphics. It does away with the necessity for conventional infill panels by directly affixing graphics to the shell scheme graphicsdesign architecture.

• Infill Panels: Tailored images that slide between the posts of the shell design.
  
  
• Edge-to-Edge Graphics: Continuous graphics that wrap around the entire stand for a cohesive look.

3. Rollable Shell Scheme Graphics

Rollable pictures are perfect for exhibitors that often attend events because they are easily transported and versatile. These graphics can be rolled up for storage and are available in various materials, including PVC and fabric.

• Rollable Graphics: Graphics that can be rolled up for easy storage and transportation.
  
  
• Portable Display Stands: Lightweight stands that hold the rolled graphics in place.

4. Infill Panels/Edge-to-Edge Graphics

Infill panels are custom graphics that fit between the posts of a shell scheme, while edge-to-edge graphics cover the entire surface of the stand.

• Custom Infill Panels: Graphics tailored to fit the dimensions of the shell scheme.
  
  
• Edge-to-Edge Graphics: Seamless graphics that cover the entire stand surface.

5. Show Suit Fabric Panels

For display graphics, Showing Suit textile panels provide a flexible wrinkle-resistant option. These panels are easy to transport and can be printed with high-quality graphics. 

• Fabric Panels: Soft fabric material suitable for dye-sublimation printing.
  
  
• Lightweight Frames: Frames that support the fabric panels and are easy to assemble.

Graphic Needs for Shell Scheme Formats

Wall Graphics

Wall graphics are essential for creating a strong brand presence within your booth. They should be designed to capture attention and convey key messages effectively.

• High-quality Photos: To guarantee authenticity and clarity, choose photos with a high brightness.
  
  
• Brand Consistency: Maintain consistent branding elements, such as colours and fonts, across all graphics.
  
  
• Clear Messaging: Ensure that the messaging is concise and easy to read from a distance.

Fascia Graphics

Topping the display unit, fascia designs are frequently the first thing guests notice. Both the name and logo of your business should be shown prominently.

• Visibility: To improve visibility, use contrasting colors and bold typography.
  
  
• Simplicity: In order to guarantee that the design is readable from a distance, keep it simple.

Banner Stands/Pop-up Displays

Pop-up windows displays and poster stands are flexible ways to draw attention to important messages or goods. They can be placed within or around the stand to draw attention.

• Strategic Placement: Position banner stands at entry points or high-traffic areas to maximise exposure.
  
  
• Complementary Design: Ensure that the design complements the overall booth aesthetics.

Floor Graphics

Floor graphics guide visitors through your booth and can be used to highlight specific areas or products.

• Directional Arrows: Point guests toward significant points with arrows.
  
  
• Product Highlights: Place graphics near featured products to attract attention.

Digital Displays

Digital displays, such as screens or interactive kiosks, can engage visitors with dynamic content.

• Engaging Content: Display videos or presentations that showcase your products or services.
  
  
• Interactivity: Employ components that are interactive to draw in guests and promote cooperation.

Choosing the Right Graphics

Selecting the appropriate graphics for your shell scheme stand is crucial for creating a compelling exhibition presence. Consider the following factors:

Material

The material of your graphics affects their durability, appearance, and ease of transport. Common materials include:

• Fabric: Lightweight, wrinkle-resistant, and suitable for dye-sublimation printing.
  
  
• PVC: Durable and suitable for rollable graphics.
  
  
• Phototex: Self-adhesive and repositionable, ideal for temporary installations.

Design

Your graphic design should align with your brand identity and effectively communicate your message. Consider:

• Colour Scheme: Choose colours that reflect your brand and attract attention. Use 2-3 primary colours to maintain consistency. Ensure high contrast for readability.
  
  
• Typography: Select legible fonts that align with your brand's identity. Use sans-serif fonts for clarity. Limit to 1-2 complementary fonts to avoid clutter.
  
  
• Imagery: Incorporate high-quality images that represent your products or services. Avoid pixelated visuals. Use custom photos over stock images for authenticity.

Size

Ensure that your graphics fit the dimensions of your shell scheme panels. Standard UK and European panels typically measure 950mm (w) x 2340mm (h).

Integration

Your graphics should integrate seamlessly with other elements of your booth, such as lighting and furniture, to create a cohesive and professional appearance.

What is the Best Way to Display Fabric Stands?

This fabric display stands are an excellent choice for exhibitions due to their lightweight nature and ease of transport. To maximise their effectiveness:

• Use Tension Fabric Systems: These systems stretch the fabric taut, eliminating wrinkles and providing a smooth, professional appearance.
  
  
• Incorporate Lighting: Proper lighting can enhance the colours and details of your fabric graphics.
  
  
• Combine with Other Graphics: Pair fabric stands with other graphic elements, such as banner stands or digital displays, to create a dynamic and engaging booth.

Conclusion

Understanding the various shell scheme formats and their specific graphic needs is essential for creating an impactful exhibition stand. By carefully selecting the appropriate graphics and materials, you can enhance your brand presence and engage your target audience effectively. At VC Print, we specialise in providing high-quality shell scheme graphics tailored to your specific requirements. Whether you need fabric display stands, rollable graphics, or custom infill panels, our team is here to assist you in creating a standout exhibition presence.